Tag: conservation

The Puro Coffee Frog (Pristimantis puruscafeum)

For over 6 months, Juan carried out night time missions throughout the Puro Coffee Reserve in Ecuador, searching out species both known and unknown to science, that only make their

appearance in the safety of darkness. Within the forests that are located on the steep canyons separated by little streams and roaring rivers, on the eastern side of the Tungurahua volcano, he discovered Pristimantis puruscafeum, reminiscent in both colour and patterns on its skin to that of a roasted coffee bean and now named after Puro.

The Puro Conservation Initiative (VIDEO)

A video about Puro Coffee’s involvement in establishing and maintaining Fundacion EcoMinga’s largest reserve, Cerro Candelaria, through their donations to the World Land Trust. Directed by Andy Orchard and filmed by Kendal Kempsey.

Love Puro & what their partners do? You can support this initiative just by buying coffee beans here